Author - schlesingergroup

Sarah Longacre

Senior Appointment

Sarah Longacre has joined Schlesinger as Vice President, Client Development. Based in San Francisco, Sarah will be responsible for developing client partnerships on the West Coast and supporting client success for quantitative and qualitative solutions, nationwide and worldwide. Sarah brings over ten years of marketing research experience in both qualitative and quantitative environments. She returns to Schlesinger from M3 where she served as Vice President, Business Development and where she was highly successful in growing client relationships and global solutions. [...]

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360 Immersive video

360 Immersive Video

We have partnered with FocusVision to pilot a new Immersive Focus Group Video system. This breakthrough solution dramatically increases the speed, sharing and impact of qualitative insights. The system (code named ‘Memphis’), places observers in the midst of the conversation, enabling teams to collaboratively increase the speed, dissemination and impact of customer understanding. The system features a 360° camera that put observers in the center of the conversation, where expressions, emotions and non-verbal cues can be clearly witnessed.  The camera automatically follows the conversation wherever it [...]

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Young Professionals

#YoungQRCA Grant

Steve Schlesinger and Merrill Dubrow, CEO of M/A/R/C Research have once again collaborated with The Qualitative Research Consultants Association (QRCA) to fund the Young Professionals Grant. Now in its third year, the Young Professionals Grant program helps young qualitative research professionals enhance their skills by giving them the opportunity to engage with the QRCA and its members at the association’s annual conference. Ten accomplished young qualitative researchers will be given a pass to the 2017 Annual Conference, in Los Angeles, CA, January [...]

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The Wall By Schlesinger
The Wall By Schlesinger

Announcing The Wall

Schlesinger announces the launch of The Wall by Schlesinger.   A dynamic, multi-window, interactive wall for free-form or structured display of variety of study stimuli, or as a central repository of information from which insights can be actioned. Schlesinger has installed The Wall in two additional locations and, as a result, the Wall is available in Schlesinger’s key markets of New York City, Chicago and Los Angeles.  The Wall by Schlesinger is designed for projects where visual impact for participants is [...]

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50 year celebration

Celebrating 50 Years

This year, at Schlesinger Associates we are proud to be celebrating ‘50 years of Loving What We Do’. During this half century, we have been dedicated to making a positive impact on the clients we serve, the people in our team, the industry with which we grow, and the communities and environments in which we live. We want to thank our clients, employees, partners and research participants sincerely for the trust you have placed in Schlesinger Associates and our companies that [...]

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