A collection of short articles featuring Schlesinger or written by Schlesinger team members.
Conducting Marketing Research in Japan
Nadine Casaletto, Director Global Qualitative Solutions, shares her data collection tips for Japan’s current market.
Conducting Marketing Research in the United Kingdom
Laura Haxton-Wilde, Managing Director of the Research House, shares her data collection tips for the United Kingdom’s current market.
Conducting Marketing Research in France
Eric Nalpas, Managing Director of Schlesinger Europe shares his data collection tips for France’s current market.
Conducting Marketing Research in Germany
Stephan Schmid, Managing Director, Schmiedl Marktforschung shares his data collection tips for Germany’s current market.
Conducting Marketing Research in Brazil
Nadine Casaletto shares her data collection tips for the current market in Brazil.
Does One Size Fit All in Qual
Jason Horine, Vice President, Client Development looks at how important recruiting methods are to your online qualitative research.
A Guide to Conducting Better Thought Leader Interviews
Matt Campion, Executive Vice President, share his advice on optimizing your thought leader interview results.
Impact of Varied Definitions of ‘KOL’
Our views on how this challenge can be overcome, presented by Matt Campion, Executive Vice President.
Interactive Video Wall Simulates Collaboration
Baseline article discusses how the The Wall by Schlesinger can be used to drive better engagement and deeper insight.